In a global market where consumers are exposed to as many as 5,000 advertising messages and countless social media posts daily, what helps a brand achieve cut-through and gives it credibility, longevity and influence?
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Project Type: Magazine and newspaper writing
Features, profiles and news pieces for print and online publications.
Shifting Perspectives | UOW Outlook Magazine
As the world continues to open up and boundaries become more fluid, the notion of identity becomes ever more complex. Chinese-Australian artist Dr Dongwang Fan’s art is a stunning exploration of the shifting sands of human cultural diversity and perspective.
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Rewriting the script
The Australian Government spends $15 billion each year on disability unemployment. Genevieve Clay-Smith says it’s an indication that we’re not fighting hard enough to develop the careers of people with a disability.
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For the love of learning | Tower Magazine
The Berrymans have a long history with UTS, but it was their work in bringing print literature to the blind that brought them together.
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The living, renewing, communicating building
A glimpse beyond the architectural and technical genius of the building’s public face – behind the impressive screens that spell out ‘University of Technology Sydney Faculty of Engineering and Information Technology’ in a rework of binary code – reveals a living, breathing structure set to transform research, teaching and learning.
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Creative by design | Tower Magazine
What happens when we throw away our preconceived ideas about solutions and start to think differently, more creatively?
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The life force of big data | Tower Magazine (cover story)
Professor Carolyn McGregor’s research could not only save newborns, but help astronauts stay alive on Mars and revolutionise the landscape for mental health conditions like PTSD.
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origami communications 